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Lying in bed Sunday night, I saw a tweet come thru from Oprah asking Grammy viewers to switch the tube to OWN, pointedly entreating especially those who had Nielsen ratings boxes.  I retweeted it.  Immediately fans replied that with the return of  The Walking Dead, the Grammys, and Desperate Housewives, they’d have to issue a firm “No.”

It appears Winfrey violated Nielsen policy of campaigning box owners to watch a specific show or network.  At the request of Nielsen, Oprah removed the tweet.

It still appears on my feed because it’s a retweet quote.

kenchoy@Oprah: Every 1 who can please turn to OWN especially if u have a Neilsen box.” 12 Feb

The talk show queen apologized for the blunder.

Nikki Finke, who clearly takes every opportunity to slam Winfrey, came down hard on Winfrey, saying:

Hey, does anyone even know where exactly OWN lives on the remote? Nah. …I think running OWN is punishment enough. It sucks.

 

–Ken Choy

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