San Diego Asian Film Foundation is no more.

Worry not — all the good stuff SDAFF has been doing is still happening.  But the org has a new name.

From their release:

The presenter of the San Diego Asian Film Festival is officially known as PACIFIC ARTS MOVEMENT (Pac-Arts).  For more than a decade, the San Diego Asian Film Foundation had presented the annual Asian Film Festival, which has become the largest film festival in San Diego and second largest exhibition of Asian cinema in North America.

“The name change does not affect our flagship program – the San Diego Asian Film Festival,” says founder and executive director Lee Ann Kim, “but we felt the change was necessary to clarify that we are a year-round organization and not just a Festival.  More importantly, the name Pacific Arts Movement better reflects our spirit and commitment to social change through the arts.  We especially love our new tagline – Moving Pictures, Moving Minds.”

In addition to the Festival, other year-round programs of Pacific Arts Movement include a weeklong Spring Showcase, Reel Voices (a documentary filmmaking bootcamp for youth), DigiFest (a free online showcase of feature-length films), and Drive-By Cinema (a new experimental mobile cinema project).

Along with the name change, Pacific Arts Movement has released a new website and new look.

The 13th San Diego Asian Film Festival, presented by Pacific Arts Movement, takes place November 1-9 with more than 150 films from 25 countries set to premiere.

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